Starting A Blog: Examining Motives And Debunking Myths

Pump the brakes.

Before you start a blog I want you to ask yourself one very crucial, very important, life altering (okay maybe I’m exaggerating a little) question:

“Why do you want to start a blog?”

Let’s take time for a gut check about your motives. It’s time to be honest and open with yourself because starting a blog is no joke. It’s about to get real. If your motives suck (basically if it’s all about personal gain) then what you are about to step into isn’t going to be very pretty. You will face the infamous “blog burnout” faster than you can say “making money online”!

The best blogs solve problems and provide resources. If you cannot do that, or want to do that… I hope you enjoy writing for free to an audience who enjoys reading, and not buying ;-)

Gut check time.

It’s a commitment to provide quality and add value. Are you truly up for that?

Blogging Myths:

Myth #1 If you build it they will come 

Who really believes this? I did when I was a blogging newbie. I had no clue how to,attract traffic, or how to write a decent blog post. All I had was WordPress and a dream. Then after receiving only 5 page views the first day I launched my site(from my mom, best friend, daughter, someone who stumbled upon it on the Internet by accident and only stayed one second, and myself)… Well, I realized that these thousands of visitors I dreamed of were not coming.

I will talk more about how I got them in the coming  articles of this series. I’ll give you a hint though… it starts with a “M” and ends with an “arketing”.

Building your blog takes strategic planning and marketing.  Don’t worry, by the time you finish reading this series you’ll be far more educated than I was starting out.

Myth #2 You will make money if you get traffic

All traffic is not good traffic. Well, I should say not all traffic makes you money. Sure it’s great to get more than 5 page views in a day, but what does it really mean if that traffic doesn’t convert into dollars for you? Zilch. That is what it means. Great content will grow your influence, The more you blog the more traffic you will get Another crazy idea. Sure, the more posts added to your site, the more chances you will have to be indexed by and found on search engines. But you can write every single day and not see the increase in traffic you are so longing for.

Quality over quantity-The Golden Rule Of Blogging.

Myth  #3 Content is KING

Content is important… and without it, you won’t have a very compelling blog space at all, but what is a KING without his royal court?  The king has no power or notoriety standing alone.

Same goes for content.

Content needs more.  Though blog content is important, without proper marketing and strategy, it will fall on deaf ear.

 

What are some blog myths that you’ve discovered?  Share your own thoughts in the comments.

 

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Comments

  1. says

    Great post Angela-you’re so right about marketing be key-this can be a big challenge especially for those of us who are passionate about our subjects but clueless about how to get it ‘out there’!

    • ajorda2 says

      Starting a blog is great to express those passions, but we need to learn to market to those very people we are passionate about helping. Thanks for dropping by Jo! And be on the look out for more tips on marketing here!

  2. says

    So true! I started a cooking blog when still looking for a job and had tones of time. Figured out pretty fast that gaining attention is not that easy, but still continued for about 2 years… Haven’t blogged for a year mainly because it felt like I was talking to a wall due to very limited number of comments… But I’m thinking to start it again! Great tips!!!

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